In the realm of digital interactions, engagement has emerged as a pivotal metric for measuring the success and impact of various online platforms,...
web analytics
Google Analytics and Some Related Headaches
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | Digital Marketing 101
Pick up any digital marketer around and ask the person: which tracking platform do you use and why. The answer will be Google Analytics, nine out of...
What to Keep or Omit from Analytics Dashboard
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | Digital Marketing 101
Figuratively speaking, what is a dashboard? It is a priority touchstone. You keep what’s most important to you on the dashboard, something that you...
Google Analytics Terms and Content
by Debajyoti Banerjee | Updated on: Nov 3, 2019 | Digital Marketing 101
It is a myth that you have to study Google Analytics only from an SEO point of view. You can learn a lot about how your online users are reacting to...
4 Reasons Why You Should Have Web Analytics On Your Ecommerce Store
by Debajyoti Banerjee | Updated on: Nov 17, 2019 | Digital Marketing 101
4 Reasons Why You Should Have Web Analytics On Your Ecommerce Store Any ecommerce store that is interested in being profitable needs to consider the...
Understanding web analytics is important to improve your business
by Debajyoti Banerjee | Updated on: Nov 26, 2022 | Digital Marketing 101
If you are a website owner and is investing in digital marketing strategies like SEO then it is of significant interest for you to understand...