When you consider spending money on online ads to attract your specific target customers, it’s important to choose the right place. With over...
The Ultimate Guide to Google Ads
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Google Ads Snap Ties with Dubious Medical Ads
Have you read in the newspapers lately that a new law is about to be formulated for brand ambassadors being responsible for the brands they endorse?...
Paid Ads, Instagram & Amazon Dominate Budget for Digital Marketing
Time to time, studies are conducted by various independent agencies across the globe to study digital marketing trends. These trends give a lot of...
Facebook Ads vs Google Ads
Facebook and Google almost enjoy an unchallenged duopoly in the industry of advertising. They amass almost 85% of the total amount spent by the...
YouTube Monetization Criteria – YouTube Partner Program Requirements
YouTube partner program eligibility parameters It is common knowledge that digital marketers and other content creators use the YouTube channel for...
What’s New on Google AdWords Editor 12
The 12th edition of Google AdWords Editor is now available to advertisers across the globe. It was officially launched recently, with a new design...
Google Allows 300×250 Ads Above the Fold
You know how Google places a strong accent on user experience. Everything that rolls out of the labs of Google has a single aim: making users love...
Google Pledges to Stop Ads from Appearing Alongside Controversial Online Content
Google is more serious this time about restricting ads to appear on the side of controversial content. Google employs a group of people and spends...
Online Display Ads: Is CTR Everything?
The measurement of Click through Rate or CTR has always been the most powerful metric in the domain of online ads. Back in the early 1990s, the CTR...
Your Guide to the Right PPC Partner
PPC is a very demanding field. Even when you apply yourself to it round the clock, it seems impossible to keep track of every new update and...
Make Better Use of PPC to Launch Your Product
As with every commodity under the sun, launching products online is a trend that is well into its peak zone and will continue to swing up for some...
You Too Can Triumph on the Internet – Adwords Management
If you own a company that is interested in achieving success on the Internet, you probably are reaching for a bottle of aspirin every few days or...