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Learn the Great Importance of Directory Submissions

by | Updated on: Mar 20, 2022 | SEO | 0 comments

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directory submissions can help increase your website’s visibility and bring in more traffic. In this blog post, we will discuss how to do directory submissions for better SEO. We’ll also provide a few tips to help you get the most out of your submissions. Let’s get started!

What can you do to make your online business obtain good visibility?

Well, the main solution is to create a great impression to your target market and on the World Wide Web. Then again, this is very general and entails the application of several strategies. Furthermore, you need to pour in much effort and time (as well as adequate budget) to make your website rank well in search engine results. Once you are able to accomplish this, the direct result is increased traffic to your site.

So, how can you gain enough exposure to earn high sales?

A vital technique is off-page optimisation, a process that involves optimising through external factors. Perhaps, one of the most important elements of this strategy is generating links through directory submission.

But what is a directory?

It is a Web service, which offers a list of services, websites, products, and people arranged either according to categories (e.g. shopping, household, automotive, etc.) or in alphabetical order. Sometimes, it can be both.

social media and directory submission
As of late, you can come across several online directories.

Given that, you have to know that your website does not appear automatically on any directory. You have to submit certain details about your site before your domain comes up in listings. Now, this process is what you call a “directory submission”.

Check out the image below to have a quick look into how your site appears on a directory.

google_plus_submissions
These are Google+ submissions.

As you can see from the example, the information, which you send to one or more directories commonly consists of your site URL, description, and title. When making the last two elements, you have to integrate relevant keywords to help you rank in SERPs.

Assuming that you already have submitted your website’s details, what do you get out from it?

Well, the check out the following benefits to learn…

The Biggest Relevance of Directory Submissions

1. You can obtain permanent one-way links

When it comes to getting high ranking, link building is an essential factor. And, between exchanging links (from one site to another) and receiving inbound links, the latter has more value. This applies mostly if you enlist with high-quality directories.

2. Search engines are able to index or find your site

Google (as well as other search sites) scours the Web for important sites or pages each time a user types in a search word or phrase. It comes up with relevant results by letting its algorithm or “spiders” crawl through links. To make it easy for Google to find your website, do not forget to submit its basic details to leading directories.

3. You can use high-ranking keywords

Who says that you can only target popular search terms through on-page optimisation? The fact that your submission titles serve as links or anchor texts, which direct users to your site, you can make the most of it by integrating the titles with relevant key phrases. In return, each directory link that you obtain puts you closer to the top spot in the SERPs.

4. You do not have to spend a penny

This is because many Web directories do not charge you for submissions. This indicates that you can lessen your marketing budget or use the extra money for other promotional means.

How to Increase Your SEO Rankings with Directory Submissions

When it comes to directory submissions, quality is more important than quantity. That means you should focus on submitting your website to high-quality directories that are relevant to your niche. If you’re not sure where to start, then try doing a quick Google search for “directory submission sites.” This will give you a good starting point.

Once you have a list of directory submission sites, it’s time to start submitting your website. For each site, you will need to provide some basic information about your website, such as the URL, title, and description. Make sure to take the time to fill out this information carefully. The more accurate and complete it is, the better chance you have of getting your website approved.

After you’ve submitted your website to a few directories, it’s important to monitor your progress. Check back periodically to see if your website is appearing in the search results. If it is, then congrats! You’ve successfully increased your SEO rankings with directory submissions. Keep up the good work and you’ll see even more traffic coming your way. Thanks for reading! We hope this blog post was helpful. Good luck with your directory submissions!

Do you have any other tips for successful directory submissions? Let us know in the comments below!

Author:- Debajyoti Banerjee is the Founder, Director & CEO of Seven Boats - A leading digital marketing agency & digital marketing training institute in India since 2011. He is a TEDx Speaker, Google & LinkedIn Certified Digital Marketer & Trainer, Brand Strategist, Consultant & Entrepreneur. B. Tech in computer engineering & post graduate diploma in Marketing, Debajyoti has 18+ years of domain experience and successful track records in digital marketing services & digital marketing training with 500+ clients & 100K+ students in 165+ countries. He has been invited & felicitated by 25+ Top B Schools & universities including London Business School, AICTE ATAL FDP, UGC-HRDC, IIM Shillong, IIM ROHTAK, IIT KGP, IIT Guwahati, Calcutta University, Ranchi University, St. Xavier’s, Brainware, Techno India, JIS Group, Jaypee Group, Shikshayatan Foundation, IIEST Shibpur, Bhavan’s, ICFAI Business School, GITAM Deemed University, Swami Vivekananda Group of Institutions & many more. He has been awarded with more than 20 national awards and he has received notable media coverage. Learn more

 

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