I am Digital Marketing Expert and having 6 year experience on Same domain. I follow “No Satisfaction No Money” quotes for our service.
My Action Plan Step 1
· Analyze our Business Deep and Looks for better optimization.
· Finalize keyword for site optimization and select primary keyword for better ROI.
· Analyze our competitor before start
· Any modification on website after competitor analysis we will do first.
· Content is still king for SEO – Check Copy content, content relevancy (Current Trends), Copy image, videos, doc file and many more.
· Website responsive and speed test (Current Trends),
· Analyze current status of the site through analytic and search console if available.
· Analyze website status through tools.
· Check Social Integration (Current Trends) – It show your online activity.
· Check required pages are available or not like – about us, terms & condition, privacy policy, refund policy, contact us, conversion form etc.
· Landing page analysis – For Products or service.
· Setup all social account for your business.
· Target Social platform LinkedIn, FB, Twitter and try to attract customer.
· Optimize YouTube Channel and video optimization.
· We will discuss about our action on first week of every month.
· We will send progress report after every 15 days
Step 2 on page Optimize
· Content Optimization
· Canonical Handling
· Structure Optimization and use lead generation technique.
· Speed Optimization – Image optimization, CSS & JS minify, JS optimization
· Image Optimization alt, title and file name optimization.
· Title, Description, Meta, Twitter Tag, local tag,
· Structure Data Implementation (Current Trends).
· Heading Optimization
· Link Optimization.
· HTML Tag optimization paragraph, strong, bold, italic, U tag and many more.
· Site map, robots, webmaster and analytic code implementation..
Step 3 Off-page Optimization
· Setup blog for our business and promote it.
· Share content on social platform and other web2.o site
· Before sharing content to any network we must analyze quality of the site and relevancy.
· Blog Posting
· Blog Commenting
· Social Bookmarking
· Local Listing[Business Listing]
· Classified Posting
· Directory Submission
· Web 2.O
· Q & A
· Articles Submission
· Video Summation
· POD Casting
Step 4 – Free Organic Social Promotion
· Social Profile and Page creation and promote on regular basis.
Step 5 – Run Paid Campaign – Premium
· Competitor Analysis manual and by tools.
· Keywords finalization for paid campaign.
· Landing Page Optimization.
· Campaign Setup
· Bid Optimization
· Dynamic Keywords insertion.
· Dynamic Ad Creation.
· Campaign For Banner Ad
· Campaign for Shopping Ad
· Campaign for Video Ad
· Campaign for Application
· Use Remarketing tag
STEP 6 – Other Work
· Paid Campaign for Social media FB, Twitter, LinkedIn etc.
· Email Marketing
· Affiliate Marketing
· Mobile Marketing
Our Step First Step
· Remove Issue in Business Website
· Create all possible Pages if required.
· Integrate all social account if available, or we will create it.
· Website Structure Modification – If required after competitor analysis
· Move to on-page changes along with social organic promotion
· Move to Off-page work
· Blog creation
· Youtube Chanel Creation and Optimization
· Move to run paid campaign
· Apply lead generation technique
· Traffic analysis and setup a goal
· Reporting and Discussion
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We will review the reports from both freelancer and employer to give the best decision. It will take 3-5 business days for reviewing after receiving two reports.