How to detect & fight fake news? “Everyone deserves a voice. Not everyone deserves a microphone.” – Aaron Sorkin The internet has given a voice...
How to Check Fake News – Fake News Fact Checker Tips & Tools
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Google Doesn’t Care about Bad Press on Website
Are you worried that a negative story about your website that has been doing the rounds of online channels will ultimately harm your site’s standing...
Facebook Ads vs Google Ads
Facebook and Google almost enjoy an unchallenged duopoly in the industry of advertising. They amass almost 85% of the total amount spent by the...
No Room for Poor Customer Service through Facebook Ads
Facebook is overreaching its own ambit by making it mandatory for brands to offer standard customer service to their customers. This applies only to...
Is Google Unfair in Ranking Content?
There is an ad campaign started off by Yelp which wants to bring a very alarming practice in sharp focus. The campaign is directed at the...
Brace for Unstable Ranking after Site Merging or Splitting
Introduction How to deal with unstable rankings after merging or splitting a website? There are times when you want to merge two or more websites...
Google to Create New Content – Extractive & Abstractive Summaries
Yes, you read that right! Google will be combining the use of two algorithms, one called extractive summaries and the other called abstractive...
Google says Ranking Fluctuations on New Content is Normal
At a Google Webmaster’s online hangout, a user asked Google’s John Mueller what he thinks about the ranking fluctuations when new content is...
New Rules for Autoplay Videos on Chrome Version 66
Are you frustrated with videos autoplaying while you surf on the Chrome browser? We have all faced this irritation when you are open up a new page...
LinkedIn GIFs Redefine Professional Communication
The tenets of professional communication are getting redefined by the introduction of GIFs on LinkedIn, the number one professional networking site...
Widely Used Facebook Advertisement Tools That Help Businesses Improve ROI
Best Facebook Ad Tools: At present, every second business entrepreneur plans to advertise his brand on social media because he considers all the...
Google’s Version of ‘Stories’ being Tested – AMP Stories
Are you a fan of the ‘Stories’ function available on social media apps like Instagram and Snapchat? Google is taking up the competition in this...