Best Digital Marketing Tools

The Best Digital Marketing Tools: Free and Paid Options

There are a lot of digital marketing tools out there. It can be difficult to determine which ones are best for your business and which ones are worth the investment. In this blog post, we will discuss both free and paid digital marketing tools, and help you decide which ones are best for you. Whether you’re looking for SEO tools, site audit tools, marketing tools, ad tools, email tools, automation tools, AI tools or content tools, we’ve got you covered! Keep reading to learn more about the best digital marketing tools.

SEO Tools:

There are a lot of SEO tools out there, but which ones are best for your business? Seven Boats Free SEO Tools is a good option.  If you’re looking for a free option, Google Search Console is a great choice. It offers data and insights on your website’s search performance, and can help you identify and fix any issues. If you’re looking for a paid option, Moz Pro is a great choice. It offers a comprehensive suite of tools to help you improve your website’s SEO, including keyword research, link building and site audits.

Site Audit Tools:

If you want to make sure your website is in tip-top shape, you’ll need a site audit tool. Seven Boats Site Auditor Tool is a great free option. Also Google’s PageSpeed Insights is a great free option. It analyzes your website and provides recommendations on how to improve its performance. For a paid option, try Screaming Frog. It’s an all-in-one site auditing tool that crawls your website and identifies any issues that could be holding it back.

Marketing Tools:

There are a lot of great marketing tools out there, but which ones are best for your business? If you’re looking for a free option, Hootsuite Insights is a great choice. It offers data-driven insights on your social media performance, and can help you identify and fix any issues. If you’re looking for a paid option, try Marketo. It’s an all-in-one marketing platform that offers features like lead management, email marketing and automation.

Ad Tools:

If you want to get the most out of your advertising budget, you’ll need an ad tool. Google AdWords is a great free option. It allows you to create and manage your own ad campaigns, and provides insights on your campaign’s performance. For a paid option, try Marin Software. It’s an all-in-one ad platform that offers features like cross-channel optimization and reporting.

Email Tools:

Email is a great way to stay in touch with your customers and prospects. If you’re looking for a free email tool, MailChimp is a great choice. It offers a wide range of features, including automation, reporting and integrations. If you’re looking for a paid option, try Constant Contact. It’s an all-in-one email marketing platform that offers features like customizable templates and a wide range of integrations.

Automation Tools:

If you want to save time and get the most out of your marketing efforts, you’ll need an automation tool. Hootsuite Automate is a great free option. It allows you to automate tasks like social media posting and email marketing. For a paid option, try HubSpot. It’s an all-in-one marketing platform that offers features like lead capture, contact management and workflow automation.

AI Tools:

If you want to get the most out of your marketing efforts, you’ll need an AI tool. Google’s Cloud AutoML is a great free option. It allows you to train and deploy machine learning models with ease. For a paid option, try IBM Watson Studio. It’s an all-in-one platform that offers features like data management, model development and deployment.

Content Tools:

If you want to create high-quality content, you’ll need a content tool. WordPress is a great free option. It’s a powerful content management system that offers a wide range of features, including themes, plugins and integrations. For a paid option, try Adobe Creative Cloud. It’s an all-in-one platform that offers tools for graphic design, web development, video editing and more.

Social Media Tools:

If you want to get the most out of your social media efforts, you’ll need a social media tool. Hootsuite Insights is a great free option. It offers data-driven insights on your social media performance, and can help you identify and fix any issues. For a paid option, try Sprout Social. It’s an all-in-one platform that offers features like social media monitoring, reporting and analytics.

Analytics Tools:

If you want to track your marketing efforts, you’ll need an analytics tool. Google Analytics is a great free option. It’s a powerful platform that offers a wide range of features, including data visualization and integration with other Google products. For a paid option, try Mixpanel. It’s an all-in-one analytics platform that offers features like event tracking and user segmentation.

20 Free Amazing Digital Marketing Tools