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Updated on:

February 9, 2024

Are you looking to become a master in digital marketing with the help of Artificial Intelligence (AI)? Seven Boats Academy's Digital Marketing Mastery with AI course is the perfect fit for you. A full stack digital marketing course with generative AI. Learn about AI in 21st Century Communication. Joint certification in association with Seven Boats Academy and I Communications.

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This course includes
Hours of videos

EXPIRED

Units & Quizzes

0

Course access

3 Months

Access on mobile app
Downloadable notes
Certificate of Completion

Mode of Training: Live Instructor-led Online Classes in India & Worldwide locations / Online Self Paced Video Walk-through modules & class recordings (India & International locations) / On-site Corporate Training / Online and Classroom training in Kolkata, India. 

 


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This AI-fueled digital marketing course will give you an in-depth understanding of the various components of digital marketing and how AI can be used to boost your career. You will become an expert in leveraging AI-driven techniques to create highly effective digital marketing campaigns.


Seven Boats Academy's new Digital Marketing Mastery with AI course is the perfect way to level up your digital marketing strategy. With a comprehensive exploration of the impact of artificial intelligence on the field, this course is designed to help you understand how to use AI tools to gain better online presence and maximize ROI. 


Seven Boats Academy has launched the course "AI in 21st Century Communication", in association with I Communications. By taking this course, participants will gain a comprehensive understanding of the key AI technologies and techniques used in communication, including machine learning. Discover the amazing opportunities for your professional development by joining us at the forefront of this developing sector.


This course is designed to provide students with an in-depth understanding of the intersection between artificial intelligence (AI) and communication in the 21st century. Students will learn about the various ways AI is being applied to communication, including natural language processing, sentiment analysis, image and speech recognition, and recommendation systems. Additionally, students will learn about the ethical considerations and potential impact of AI on communication in the future.


The job market is evolving alongside the rest of the world. With the new course "Digital Marketing Mastery with AI" & AI in 21st Century Communication" from Seven Boats Academy, stay on top of the competition. Discover the fascinating opportunities in this new field and realise your full professional potential. 


Admission is open for online and offline classes.


You'll learn to design content strategies that keep up with ever-changing SEO best practices and build campaigns around game-changing technologies like chatbots and targeted ads. 


Seven Boats Academy's expertise in digital marketing combined with their use of cutting-edge AI technology makes this course an invaluable resource for any marketer looking for an edge. Whether you want to become a certified digital marketing strategist or just improve your skills, the Digital Marketing Mastery with AI course from Seven Boats Academy is sure to give you the boost you need.


The course curriculum covers topics such as SEO, content marketing, email marketing, analytics, social media, automation and AI-driven digital marketing. You will learn how to integrate AI into your existing digital marketing strategies to gain an edge over your competitors.


The course also focuses on giving you hands-on experience by providing you with real-world case studies and projects. You will also get access to exclusive industry insights and tips to help you stay ahead of the competition.


The Digital Marketing Mastery with AI course is also backed by Seven Boats Academy's placement assistance program. With their help, you will be able to land your dream job in digital marketing and AI.


Overall, the Digital Marketing Mastery with AI course is a must-have for anyone looking to stay ahead of the competition and boost their career. So, don't wait any longer, enroll today and get ready to become a master in digital marketing with the help of AI!


Course Goals and Learning Outcomes:

By the end of the course, students will be able to


  1. Understand the basics of artificial intelligence and its role in communication in the 21st century.
  2. Evaluate the strengths and limitations of various AI applications in communication.
  3. Apply AI techniques to analyze communication data and draw insights.
  4. Analyze the ethical implications of AI in communication.
  5. Apply digital marketing techniques with artificial intelligence tools.
  6. Develop critical thinking and problem-solving skills by exploring real-world case studies.

Course Curriculum of Digital Marketing Mastery with AI


Module 1: Introduction to Digital Marketing

 

• Definition of Digital Marketing 

• Types of Digital Marketing Strategies 

• Benefits of Digital Marketing 

• Digital Marketing Ecosystem 

• Overview of Key Digital Marketing Channels 


Module 1.1: Introduction to AI and Communication

  • Definition of AI
  • Brief history of AI in communication
  • Overview of AI techniques in communication


Module 2: Understanding Online Consumers 


• Consumer Behavior & Psychology 

• Understanding User Persona 

• Online Consumer Journey 


Module 2.2: Natural Language Processing and Sentiment Analysis

  • Understanding natural language processing and sentiment analysis
  • Applications of natural language processing and sentiment analysis in communication
  • Techniques for analyzing text data using AI


Module 2.3: Image and Speech Recognition

  • Understanding image and speech recognition
  • Applications of image and speech recognition in communication
  • Techniques for analyzing image and speech data using AI


Module 3: AI Driven Search Engine Optimization (SEO) 


• Introduction to SEO 

• Keyword Research & Optimization 

• On-Page & Off-Page Optimization 

• Local SEO & Mobile Optimization 

• Optimizing Content for SEO 

• Understanding Search Engine Algorithms 


Module 4: Paid Search (PPC) 


• Introduction to Paid Search 

• Understanding Campaign Structure 

• Keyword Research & Bid Management 

• A/B Testing & ROI Analysis 

• Creating & Optimizing Ads 


Module 5: Social Media Marketing 


• Introduction to Social Media 

• Setting Up and Optimizing Social Channels 

• Creating Engaging Content 

• Understanding Social Media Analytics 

• Social Media Advertising 


Module 6: Email Marketing 


• Introduction to Email Marketing 

• Setting up & Optimizing Email Campaigns 

• Crafting Engaging Emails 

• Segmentation & Automation 

• Email Analytics & Reporting 


Module 7: Web Analytics 


• Introduction to Web Analytics 

• Understanding Google Analytics 

• Tracking & Reporting Metrics 

• Analyzing User Behavior 


Module 8: Artificial Intelligence for Digital Marketing 


• Introduction to Artificial Intelligence 

• AI-Powered Automation & Optimization 

• Understanding AI-driven Insights & Recommendations 

• AI-driven Content Creation & Distribution 

• AI-Powered Personalization & Targeting 

• AI-driven ROI Analysis & Reporting


Module 9: Recommender Systems

  • Understanding recommender systems
  • Applications of recommender systems in communication
  • Techniques for building and evaluating recommender systems using AI


Module 10: Ethical Considerations of AI in Communication

  • Risks and benefits of AI in communication
  • Ethical issues related to AI in communication
  • Discussion of the impact of AI on society and culture


Module 11: Case Studies and Project Presentations

  • Analysis of real-world case studies related to AI and communication
  • Project presentations by students, demonstrating the application of AI in communication
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Seven Boats Academy's Digital Marketing Mastery with AI course is a 12-week online program (Classroom mode is also availabe ) that dives deep into the impact and implications of artificial intelligence (AI) on digital marketing. This course will give you a comprehensive grounding in the fundamental concepts of AI, provide insight into the latest AI strategies, and equip you with practical techniques to keep your online presence up to date and get the return that you desire. With expert guidance and tutorials delivered via live webinar sessions and classroom sessions by industry professionals, this course offers a hands-on approach to learning backed by personalized support every step of the way.


Overall, this course aims to provide students with a comprehensive understanding of AI in communication and the skills required to apply AI techniques to analyze communication data. By the end of the course, students will be able to evaluate the strengths and limitations of AI applications in communication and understand the ethical considerations and potential impact of AI on communication in the future.


Features:  

- Comprehensive exploration of how artificial intelligence affects digital marketing 

- Tutorials delivered through live webinars featuring experienced AI specialists 

- Access to learning tools such as quizzes and projects


Benefits: 

- Stay ahead of emerging trends with knowledge of the future of digital marketing  

- Get personalized support from certified experts throughout the journey  - Learn new skills set for competing in a fast-changing market environment

Course Curriculum

                    Seven Boats Academy - Premier Digital Marketing Institute in India

                    Seven Boats Academy is one of the best digital marketing training institutes in Kolkata, India. It offers advanced digital marketing courses in online, classroom or self-paced mode. The academy has experienced and industry renowned trainers who make it affordable for students, freshers, job seekers, working professionals, housewives, freelancers and business entrepreneurs. The curriculum is in-depth and regularly updated to offer a customized learning path based training. The course includes practical live projects and on-job internship which makes it an ideal choice for 100% placement. Seven Boats Academy has been imparting quality education since 2011 and continues to be one of the most sought after training institutes in Kolkata, India. Learn & master digital marketing, SEO, Social Media Marketing, Google Ads, Facebook Marketing, YouTube Marketing, Instagram Marketing, LinkedIn Marketing, Web Analytics, Marketing Automation, WordPress, cPanel & more from Seven Boats and boost your career, startup or business. Join Seven Boats Academy today – India’s premier digital marketing institute and agency.

                    Our Alumni Working At

                    FAQs

                    We recommend you to have a 4G  Connection with a monthly bandwidth of 5-10 GB. Compatible with Windows XP, Win 7, Win 8, Win 10, iOS 10, Mac OS, Ubuntu 14 & latest Chrome, Mozilla Firefox & Safari. Compatible with all type of desktop or mobile or tabs. We have Android mobile app also you can get on Google Play.

                    Yes this course covers full training modules and full-length class recordings with practical walkthrough & screen sharing in proper sequence.

                    This course is not any upselling course unlike other institutes who use low cost pre-recorded short/partial/basic webinars (30-45 mins) as a lead magnet and then compel you for their premium courses.

                    Our course is a full-fledged premium classroom recordings with in-depth & high quality subject matters that our expert trainers teach in classroom. The only difference is you will not get live trainer support/Mentoring/Hand-holding, Internship & placement support here. It’s self-paced online video recoding course. 

                    If you are self motivated, serious to learn and want to upgrade your skill & career, this will be the best investment on yourself. 

                    This self-paced online course is real full-length classroom recordings with video walk-through practicals by our expert trainers. In self-paced course you will not get priority support such as 1:1 live trainer support except email/chat, you will not get 1:1 doubt clearing sessions or internship or placement support or customized course content support or mentoring support or hand-holding assistance.

                    But you will get same value in terms of quality of the training materials that will 100% boost your knowledge & skill. The only difference is in live-trainer led classes, you will have specific schedule of classes, you can directly interact with the trainers in class, can ask your questions, can clear your doubts instantly and also while in internship, you can get your direct feedback about your assignments and get constant guidance & hand holding from mentors specific to your need. You will also get 100% placement assistance, entrepreneurial support & priority support even after completion of course in live trainer led courses.

                    Book call to discuss

                    Our courses are mostly conducted in a mix of English, Hindi & Bengali languages. In case, you don’t understand any specific language used in a unit/module, we have backup class recordings in English. You can request us and we will provide that to you. 

                    Yes, you will get replacement unit/module in English from our extensive class recordings library. 

                    Yes. We have central repository of all our up-to-date class recordings with latest running batches. You will get the latest class recordings in case trainers decide the content to be updated or if that’s not yet been updated on our learning management system or upon receiving valid request from user. Our team regularly updates the class content on our LMS

                    This self-paced course does not provide any placement support. All our live-trainer led courses have 100% placement assistance. You can upgrade to our online or offline trainer-led courses depending on your requirement. 

                    In this self-paced course, you can ask questions, comment or submit assignments in the LMS (Learning Management System) under each unit/module or you can email us your questions. You’ll get email reply from our trainers as per their convenience. Phone Call/Chat/GMeet Live support with trainers are not included in this self-paced course.

                    You have to upgrade to our live trainer-led courses for that privilege to get or you can book a trainer on hourly basis as per your requirement.

                    Book a call / Schedule a meeting

                    Yes, you will get Seven Boats Alumni status for self-paced premium / paid digital marketing courses and also you will get accomplishment certificate (PDF e-Certificate with Cert. number) after successful completion of the course. You can proudly showcase this e-certificate under licenses & Certifications on LinkedIn or on other social media profiles.

                    We usually don’t encourage to provide certification if you fail in the exam. In case of technical fault or genuine reason, upon request our admin team can discretionally reset your exam and you can retake the exam. 

                    Once you purchase a course, the course duration timer will work as per specified timeline mentioned in the course. Once the course duration is over, you have to pay / purchase the course again to get access.

                    Yes. We have full-length Free SEO Certification Course, Free Digital Marketing Certification Course, Free Digital Entrepreneurship Course & Free Online Demo Course. 

                    Further you can upgrade to our premium self-paced online course or live instructor-led courses.

                    Yes, We provide certification in our Free SEO course, Free Digital Marketing Course and Free Digital Entrepreneurship Course. You will get PDF e-Certificate on successful completion of the course and associated exams. 

                    Further you can opt in for our premium self-paced online courses or live trainer-led courses. 

                     

                     

                    Seven Boats has been invited / felicitated by

                    Award winning
                    Digital Marketing Institute
                    in India

                    Seven Boats Academy (A Unit of Seven Boats Info-System Private Limited) is an award-winning digital marketing institute located in Kolkata India, offering digital marketing courses for job seekers, working professionals, and entrepreneurs. This digital marketing institute has set a new benchmark for digital marketing education in India by training over 100K+ students in digital marketing through their online, classroom, corporate training and workshops. Seven Boats provides digital marketing solutions tailored to each student’s requirements while ensuring they acquire the latest industry skills that are required to kickstart their digital career. With their committed team of experienced digital professionals by their side and interactive teaching pedagogy, it’s no wonder Seven Boats has become one of the premier digital marketing institutes in India.

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                    Phone: 08017049042
                    Secondary phone: 09674937499
                    Email: [email protected]

                    Khardah

                    P.O, 1095, Lodh House, Arunachal, Khardaha, Rahara, Kolkata, West Bengal 700118, India

                    Phone: 08017049042
                    Secondary phone: 09766470193
                    Email: [email protected]

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                    SHIVAYAN, Flat No. G-2, 41B, Suhasini Ganguly Sarani, Bhowanipore, Kolkata, West Bengal 700025, India

                    Phone: 08017049042
                    Email: [email protected]

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                    14/4/1, Behari Lal Paul St, Baranagar, Kolkata, West Bengal 700036, India
                    Phone: 08017049042
                    Email: [email protected]

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